Challenges is a new module from Concursive that helps drive users to your community in an interesting and unique way. The premise is that users suggest various challenges, with the most popular suggestions being activated. The Challenge of the Day may take several days to accomplish, and users indicate when they've met the goals of the challenge.
Some example challenges might be:
- Walk 3 miles today
- Take a picture with your boss
- Meet a sales objective
You can try out Challenges here:
http://social.preview.concursive.com/challenges.shtml
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It's time to take your business 'social' with ConcourseConnect, a new do-it-yourself social networking software platform. Taking your business 'social' is a paradigm shift in which users openly share knowledge -- it's a one-to-many community relationship in which users participate with familiar social networking features.
To get started I suggest you take a look at what ConcourseConnect does...
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Open Source brings a new dimension to business social software making ConcourseConnect the compelling choice for building commercial communities, social networking sites, and corporate intranets. This may just be the de facto Java Open Source platform for implementing and deploying social software and social business software. We aim to make it so and we need your help...
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According to Forrester, the leading Internet marketing research company, in their latest report on the social media scene, over half (53%) of the 145 interactive marketing professionals surveyed plan to increase their social media budgets.
Why is this? Social business marketing provides a unique opportunity for businesses to use the Internet to interact with potential and exsiting customers in a much more personal way. A business can inexpensively create a community of people that want to share ideas, review businesses and products, collaborate on new ideas and tell others a little about themselves.
Concourse Connect give a business the tools to develop a community around a theme - the business. And themes create users who are passionate about it and share it with others. And that's why the recession isn't holding back saavy marketers who recognize the power of passionate communities.
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So you might be thinking-
- My customers don't know what a blog is
- I don't have the time to blog
- What would I say, anyway.
Let's take them one at a time -
My customers don't know what a blog is
You're probably right - MANY of your customers probably don't know about blogs, but SOME of them do, and for them it can be very helpful to provide timely information that they can read and maybe tell others about, in person or by creating a link to your blog.
I don't have time to blog
Time is scarce, but 10 minutes a day three times a week is all you need to produce simple messages aimed at building a Community of users around your business and inviting them to add content for the benefit of all.
What would I say, anyway
You don't have to stick to happenings in your business. Tell them about new ideas in your industry, what people are talking about in the company, your last fishing trip. The idea is to get propsects comfortable with you and your company.
Concourse Connect provides a set of easy to use tools that allow businesses to start online community building and social marketing quickly and inexpensively. Social networking has become a driving force for all kinds of businesses, large and small.
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