Google's Android: Open Source Phones and CRM
Posted by Michael Harvey on October 15, 2007, 7:35 PM EDT
Google’s recent announcement of Android, the open source development platform for mobile devices, is a fascinating new move in mobile software and as I see it, an important step in the ongoing evolution of next generation CRM (Customer Relationship Management).
Take a look at Mobile Opportunity’s post which breaks down the details of Android.
From a technical standpoint, I think it makes a lot of sense that Android’s fundamental platform architecture is Linux and Java, with a SQL database, because of its advantages with security, cross-platform portability, and general robustness. From a business standpoint, I’m thrilled that Google chose this platform because it is precisely the same architecture that we used to build Centric CRM. With all the advantages of the Java platform, there’s no question why we--and Google--chose it as the basis for enterprise-level applications.